31 August, 2010
22 August, 2010
Video Reflection - The Story of Stuff
The video on "The Story Of Stuff" talk about the issue of resource and how the issue is created. Annie Lenard uses many examples to emphasise the disadvantage of our way of using resource.
After watching the whole video, I deeply realised that human have wasted too much resource for making money for themselves. Obviously, this is an extremely selfish behaviour! They are not just using resource, they are also producing huge amount of waste. Then, those prodcuts make our daily life become useless as we spend lots of time running this linear system to keep the material economy going. We can't continue doing this anymore. Just like Annie Lenard said " If everybody consumed at U.S rates, we would need 3 to 5 planets. And you know what? We've only got one". This is the truth we have to face. So, changing the linear system is the number one thing we need to start doing today!
The government and corporation have the responsibility to make our life better, as we know, they are the one who control the material economy. But, rely on them to change the system is not enough. Because, there is one more group of people play an important role in this system. They are designers. So, they have the responsibility to produce product that is sustainable and renewable. They need to consider the material they are using for making the product, also limit the number of material in a product, especially the material that contain toxics, as it is hard for the other people to recycle it. An example is shown through Annie Lenard's speech, "Like those juice packs with layers of metal and paper and plastic all smoothed together. You can never separate those for true recycling". As we can see, if designers help to create something that is good for using, not wasting. Then, the world will not be like this anymore.
I start to understand that designers are not just designing things for people to consume. They are designing things that is useful and suitable for and human and the whole world.
After watching the whole video, I deeply realised that human have wasted too much resource for making money for themselves. Obviously, this is an extremely selfish behaviour! They are not just using resource, they are also producing huge amount of waste. Then, those prodcuts make our daily life become useless as we spend lots of time running this linear system to keep the material economy going. We can't continue doing this anymore. Just like Annie Lenard said " If everybody consumed at U.S rates, we would need 3 to 5 planets. And you know what? We've only got one". This is the truth we have to face. So, changing the linear system is the number one thing we need to start doing today!
The government and corporation have the responsibility to make our life better, as we know, they are the one who control the material economy. But, rely on them to change the system is not enough. Because, there is one more group of people play an important role in this system. They are designers. So, they have the responsibility to produce product that is sustainable and renewable. They need to consider the material they are using for making the product, also limit the number of material in a product, especially the material that contain toxics, as it is hard for the other people to recycle it. An example is shown through Annie Lenard's speech, "Like those juice packs with layers of metal and paper and plastic all smoothed together. You can never separate those for true recycling". As we can see, if designers help to create something that is good for using, not wasting. Then, the world will not be like this anymore.
I start to understand that designers are not just designing things for people to consume. They are designing things that is useful and suitable for and human and the whole world.
15 August, 2010
Video Reflection-Don Norman on 3 ways good design makes you happy
Emotion is an important element in designing a product. We shall not ignored it. A good design has an emotional impact on the users, otherwise, it is only a decoration . The response from the design have three levels. The first one is visceral, the second one is behavioral, and the last one is reflective. This is what I've learned through watching Don Norman's speech on a video called "Don Norman on 3 ways good design makes you happy".
In a design process, the first level visceral means outward appearance. It relates to users feeling, such as the experience sense of smell, sense of touch, sense of hearing and visual sense. A nice looking design directly appeals to the users, and creates a sense of happiness. An example is shown through the video, the 1963 Jaguar, a crummy car that falls apart all the time, but the owners still love it, just because the visceral experience that makes the owner focus on its beautiful shape. The second level - behavioral, means that whether a design is a fantastic functional product or not. It's also an important experience that designers need to consider. Designing a product is not just helping users to know how to use it. Also, making them feel they can control the product, so the product can work the way they want. Don Norman mentioned the global knives in the video. The global knives are a good example that shows the importance of behavioral experience, because "they're so nicely balanced, so sharp. The user really feel they're in control of the cutting". The third level is reflective. Reflective is about personal feeling and thinking, is about notice others perspective, as well as is about our own imagination. A great reflective product can have a great appealing towards the users. Hummer is the best example that gives the users a great reflective experience and imagination.
Overall, an emotional interaction between product and users is the most important process in design. Every designer needs to learn and know how to apply this process to their future design.
09 August, 2010
03 August, 2010
My Career
The reason why I study Industrial Design is because I love all the latest products. I love its form, and I love its function. Sometimes, I'm really amazed by the designers, how can they produce such a beautiful and useful thing in the world. And sometimes, I really want to show my new idea through drawing but the result in the end is not so great. So, studying this course might help me to improve my communication and my way of thinking.
In my leisure time, I often spend my time to read "T3" and some other magzines that relates to electronic product. So I get to know many latest products and its functions which makes me intersted in Industrial Design this area. After HSC finished, and I received my ATAR. I started looking on my UAC book to find some related course about designing a product. Luckily, I found the course "Industrial Design" in UNSW. I'm so excited to go into this course. Because it something I really love to do in the future.
But, it's not easy. After 13 weeks of studying industrial design, I realized that having an idea is not enough, I have to have many new ideas come out every week or even everyday. Being creative is not easy. So, studying and understanding the next step I have to do in order to improve my way of thinking. I will insist to study this course and get better understanding both function and form between product and the users.
In my leisure time, I often spend my time to read "T3" and some other magzines that relates to electronic product. So I get to know many latest products and its functions which makes me intersted in Industrial Design this area. After HSC finished, and I received my ATAR. I started looking on my UAC book to find some related course about designing a product. Luckily, I found the course "Industrial Design" in UNSW. I'm so excited to go into this course. Because it something I really love to do in the future.
But, it's not easy. After 13 weeks of studying industrial design, I realized that having an idea is not enough, I have to have many new ideas come out every week or even everyday. Being creative is not easy. So, studying and understanding the next step I have to do in order to improve my way of thinking. I will insist to study this course and get better understanding both function and form between product and the users.
02 August, 2010
Video Reflections - David Kellely: Human Centered Design
From watching this video "David Kelley on human-centered design", I discovered a new change in Industrial Design. In the past, the lastest hardware was the whole idea of designing a new product. But, nowadays, the hardware is becoming less important compare to the past. A more human-centered design is the main purpose of making a new product. As being a designer, we need to take more human-centered approach to design, that is including behaviour and personality in the things we do.
This new idea is presented in the videos, which are shown by David Kelley. Especially the first one, in Prada retail store in New York. The idea is giving customer a more comfortable way to dress up. I think the most human-centered design in the retail store is "magic mirror". Magic Mirror gives customers a 360 viewing of the cloth they are dressing up if they turn around, so customers have a chance to take a close look, to see the cloth in a different new way. The video of "Spyfish" is also a fantastic product that convince the idea of human-centered design. Spyfish is a product that helps people to experience the real world under the water with our visual and auditory sense. Just like the narrator said in the video, " It becomes your eyes and ears as you venture into the deep". This is another design that based on human behaviour and personality.
After watching this video, I discovered that being an Industrial Designer, we need a better understanding of human behaviour and personality in order to design a product that suits for everybody.
This new idea is presented in the videos, which are shown by David Kelley. Especially the first one, in Prada retail store in New York. The idea is giving customer a more comfortable way to dress up. I think the most human-centered design in the retail store is "magic mirror". Magic Mirror gives customers a 360 viewing of the cloth they are dressing up if they turn around, so customers have a chance to take a close look, to see the cloth in a different new way. The video of "Spyfish" is also a fantastic product that convince the idea of human-centered design. Spyfish is a product that helps people to experience the real world under the water with our visual and auditory sense. Just like the narrator said in the video, " It becomes your eyes and ears as you venture into the deep". This is another design that based on human behaviour and personality.
After watching this video, I discovered that being an Industrial Designer, we need a better understanding of human behaviour and personality in order to design a product that suits for everybody.
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